The easiest way to ensure all your marketing materials match is to order them at the same time. Most online printers present your business card design to you on different mediums enticing you to buy. You should buy. Its the logical thing to do. The printed pieces will be uniform and the shipping costs lower or non existent.
Consider buying letterhead, custom envelopes, address labels and a few different types of business cards. The sticker business card and the magnetic business card make for great promotional inserts and giveaway items. Note pads and sticker seals can also be printed with the same custom look.
There are additional options. If you are buying all this stuff anyway, take advantage of discounts and freebies and get a few rubber stamps, folders and calenders to go with your order. Look at your branding on a mug or t-shirt and see if this is the right time to purchase promotional materials for the next trade show.
The best thing about ordering from an online printer is that they have the capability to reflect your branding across a wide range of printed materials and that information will be stored in cyber space. When its time to reorder supplies, all the hard work of designing and choosing is already done.
Take a lot of time creating the ideal look, composition and wording for your business card. Its the foundation for your marketing as well as your corporate handshake. Make it work for you in more ways than one.
Filed under: Marketing, Printing on February 18th, 2012
Source: http://www.printedbusinesscards.com/printing/business-branding-and-the-business-card-order/
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